new product development Archives - Cornelius Creative Ltd

13 Aug What is a product roadmap (and do you need one)?

Posted at 08:19h in Business, Marketing by Lucy 0 Comments

If you're developing a product, you've probably heard the term 'product roadmap' floating around. But what does it mean, and do you need one? What is a product roadmap? Simply put, a product roadmap is a vision of your company's evolving products. It is a strategic document that...

25 May 8 signs your product is dying (and what to do about it)

Posted at 10:38h in Design, Marketing by Lucy 0 Comments

Every product that launches into the market goes through four stages of the product lifecycle: introduction, growth, maturity and decline. When the product reaches the decline stage, profitability will start to fall until it is no longer commercially viable to continue production, and it will...

13 Aug What is a product roadmap (and do you need one)?

25 May 8 signs your product is dying (and what to do about it)

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